ALDERNEY - Revolutionary online 3D poker room, PKR.com, is stepping into new territory as it firmed up on intent to diversify its offerings after selecting Irish sportsbook and betting exchange developer, Global Betting Exchange (GBE).
GBE will be providing a customized iBroker sportsbook to PKR.com which will allow for automation of sportsbook management from creation, pricing and settlements, as well as provide auto-risk management and dynamic hedging.
PKR.com CEO Malcolm Graham expressed enthusiasm on the deal with GBE:
"In launching a PKR sportsbook we are determined to deliver a product that meets the high standards for technology and innovation that define PKR. The GBE iBroker platform is an excellent solution for us and we look forward to delivering a fantastic sportsbook product in the coming months."
GBE CEO Brian O'Sullivan also expressed confidence with the done arrangement:
"Global Betting Exchange has leveraged its experience as the developer and operator of one of the Industry's leading betting exchanges to develop a unique sportsbook platform. The ground-breaking GBE iBroker is a low cost sportsbook platform with sophisticated risk management technology. The selection of iBroker by a company with PKR.com's reputation for innovation and excellence is a huge endorsement for the iBroker product."
Dublin-based GBE's customers have included 888, Racecourse Data Technologies, and BetChronicle.